Ally Financial Senior Account executive Kathryn McDonald and Robert Vackar, President and Chairman of the Board for the Bert Ogden Auto Group, discuss how dealers can improve the car buying experience both online and offline to meet and surpass customer expectations.
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Jackie Charniga: Hi, everyone. This is Jackie Charniga with Automotive News. And welcome to the All Ears podcast. This podcast is sponsored by Ally Financial and is produced by the Automotive News Content Studio. In each episode, we delve into topics important to executives in automotive retailing. We tap Ally's leaders to offer actionable solutions for dealers and others to successfully navigate transformational changes in the industry. Today we catch up with Ally Senior Account executive Kathryn McDonald and Robert Vackar, President and Chairman of the Board for the Bert Ogden Auto Group. We'll be discussing the ways of soothing the friction points for car buyers, both online and in the store. We will also discuss ways dealers can continue to improve the customer experience. Hi, Kathryn and Robert, thank you so much for taking the time.
Kathryn McDonald: Good afternoon.
Robert Vackar: Hello.